Hey Printers! Develop a Killer Marketing Strategy

A marketing strategy can either make or break your printing business. As you know, there are many aspects to a good marketing strategy. So which marketing strategy is right for you? How do you know which marketing strategy really works? Obviously, the best strategy is the one that gains profits. In this article, we will [...]

The Top 5 Reasons Why Print Buyers Should Use Twitter

Today's post is a guest post by Margie Dana. Margie is well known throughout the printing and buying community as an independent marketing specialist who focuses on improving the printer-buyer relationship. She was a corporate print buyer for 15 years. In 1997, Margie founded her first business (www.printconsulting.com) to shine a light on the printing [...]

Get free marketing and free information on Twitter

Software companies are providing a multitude of tools that simplify tasks on Twitter. Many are free. Some software lets you automatically search for Twitter posts and tweets that mention your company. Others let you organize the tweets you follow. Twitter says it will soon offer new features for commercial users, such as a directory of [...]

Is Twitter Revolutionizing CRM?

I read this post today by Jason Baer on the Marketing Profs blog. This is such timely information, and I wanted to share it with you. Here is his post: The toll-free number. The email to tech support. The Tweet? Is Twitter the natural evolution of customer service? The immediacy and transparency of tweeted support [...]

Case Study-Successful Printer on Twitter

I make Twitter a part of my daily routine.

Twitter Means Business

Embracing Twitter can help a business thrive. Ignoring it can be a disastrous mistake.