PagePath Honors those that have given their lives

May 30, 2016 Post a message on our Memorial Wall (in the comments below) in honor of someone that has given their life. Memorial Day is a federal holiday observed annually in the United States on the last Monday of May. Formerly known as Decoration Day, it originated after the American Civil [...]

[Webinar Recording] Can you sell printing with Social Media?

Once you have finished watching the Webinar, click the button below to tell us what you thought. It will only take about 18 seconds (we have timed it with trained porpoises). What have you got to lose? Take the Survey Using Social Networks to sell has been a hot topic since [...]

Pizza or Printshop?

Recently, a prospect told me that they didn't think they needed an online ordering web-to-print website because all of their customer's either called or emailed their orders. I think that's a great idea if you own a pizza restaurant, but not so much if you own a printshop. I think it might be helpful to [...]

Back to the Future…of Printing

As I am sure you all know by now, today is "Back to the Future Day." October 21, 2015, a day that will live in movie infamy. In the movie "Back to the Future 2," Doc Brown and Marty McFly travel from 1985 to this day in the future. It is a time of flying [...]

To Boldly Go

Nerds are bold.   For instance, if you ever strike up a conversation with me, Oliver Queen or Arrow will probably come up. And by come up, I mean I will tell you my favorite plots, my favorite quotes, and how I hope season 4 will play out. But that's all right, because I'm a [...]

8 Things Your Website Should Do in 2015

To be competitive in today’s online community, your website must give visitors a good first impression. The content they find on your website says a lot about your company’s mission, professionalism and attention to detail. We frequently run across websites featuring content that was clearly thrown together quickly without much forethought. The following eight tips will help you give [...]

Good story telling beats good selling in print

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Print Sales Tip for the week of May 4, 2015

https://youtu.be/zdCAC5nth6E I don’t know about you, but there is no shortage of things to do in my life. So, when setting some new goals recently, I had to think really hard before adding, “Get fed” to the list. By “Get fed,” I mean, “Do more reading, learning, and creative thinking.” It means, spend some time [...]

The Best Way to Have a Great Sales Appointment

25 Best Sales Tips Ever: #9. How can you have a great sales appointment? Bill and Kelly will tell you how in this week's tip. Sales tips are sponsored by EPICOMM, Association for Leaders in Print, Mail, Fulfillment, and Marketing Services. Both Bill and Kelly come from a print background with nearly 50 years of [...]

Print Sales Tip for the week of April 20, 2015

https://www.youtube.com/watch?v=wRaBZoHVeOw Part of the Sales Challenge program that I run each month includes small group conference calls. Here, participants meet in teams of four or five and everyone brings one sales challenge to the conversation so that we can all provide input since we are all fighting the same fights. Having done hundreds of these [...]